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criteo Metrics | Dataslayer

Group Field ID Type Description
Time Date Day Dimension
Time Day of week DayofWeek Dimension
Time Week Week Dimension
Time Month Month Dimension
Time Year-week YearWeek Dimension
Time Year-month YearMonth Dimension
Time Year Year Dimension
Advertiser Advertiser ID AdvertiserId Dimension
Advertiser Advertiser Name AdvertiserName Dimension
Campaign Campaign ID CampaignId Dimension
Campaign Campaign CampaignName Dimension
Campaign Campaign Bid Type BidType Dimension
Campaign Campaign Status CampaignStatus Dimension
Category Category ID CategoryId Dimension
Category Category CategoryName Dimension
Budget Budget ID BudgetID Dimension
Budget Budget Name BudgetName Dimension
Budget Budget Type BudgetType Dimension
Campaign Bid Value BidValue Metric
Performance Clicks Clicks Metric
Performance Impressions Impressions Metric
Performance Cost AdvertiserCost Metric
Performance Post-click Sales SalesPc Metric
Performance Non-deduplicated post-click Sales SameSalesPc Metric
Performance Post-view Sales SalesPv Metric
Performance Non-deduplicated post-view sales SalesPvNd Metric
Performance Post-click + post-view sales SalesPcPv Metric
Performance All post-click sales SalesAllPc Metric
Performance Post-click revenue generated RevenueGeneratedPc Metric
Performance Post-view revenue generated RevenueGeneratedPv Metric
Performance Revenue generated Post-click + Post-view RevenueGeneratedPcPv Metric
Performance Non-deduplicated post-click revenue generated RevenueGeneratedPcNd Metric
Performance Non-deduplicated post-view revenue generated RevenueGeneratedPvNd Metric
Performance Exposed Users ExposedUsers Metric
Performance Overall competition win OverallCompetitionWin Metric
Performance Audience Audience Metric
Performance Reach Reach Metric
Performance Average cart AverageCart Metric
Performance CTR ClickThroughRate Metric
Performance Conversion rate ConversionRate Metric
Performance Post-view conversion rate ConversionRatePv Metric
Performance Effective cost ECos Metric
Performance Effective cost of post-view sales ECosPv Metric
Performance Effective cost of post-click + post-view sales ECosPcPv Metric
Performance Cost per order CostPerOrder Metric
Performance Cost per post-view order CostPerOrderPv Metric
Performance Cost per order post-click + post-view CostPerOrderPcPv Metric
Performance Effective cost per click (eCPC) ECpc Metric
Performance Effective cost per mille (eCPM) ECpm Metric
Performance Return on advertising spending (ROAS) ReturnOnAdvertisingSpending Metric
Performance Advertiser value AdvertiserValue Metric
Performance Cost of advertiser value CostOfAdvertiserValue Metric
Budget Total Amount TotalAmount Metric
Budget Remaining Budget RemainingBudget Metric