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The G2 connector simplifies campaign performance tracking by automatically importing your ad data into tools like Google Sheets, Looker Studio, and Power BI. Analyze key metrics like impressions, clicks, conversions, and ROAS to optimize your advertising strategies and drive measurable growth.
The G2 Connector integrates seamlessly with tools like Google Sheets, Looker Studio, Power BI, and more. Effortlessly export your data to keep track of all your campaigns, all in one place.
Create custom reports with the metrics and dimensions that matter most. Analyze your campaign performance and audience behavior to make data-driven decisions that optimize marketing strategies.
No more manual updates! The G2 Connector automates data synchronization, ensuring your reports are always up to date. Focus on improving marketing performance instead of pulling data.
Transform your data into visually compelling dashboards using tools like Looker Studio and Power BI. Monitor key metrics such as open rates, click-through rates, and audience segmentation to maximize your ROI.
With the G2 Connector, schedule automatic data refreshes to ensure you always have the latest insights without any manual effort.
Getting started with the G2 Connector is simple. Follow these steps to connect your G2 Connector account to Dataslayer:
The G2 Connector allows you to access valuable review and reputation data from your G2 profile. You can track metrics such as total reviews, average star rating, reviewer demographics, and sentiment trends. You can also analyze product comparisons, category rankings, and traffic generated from your G2 listing. These insights help SaaS companies and B2B brands understand how their product is perceived in the market and identify opportunities to strengthen their reputation.
Yes. With the G2 Connector, you can drill down into individual review data. You can pull details such as reviewer name (when available), company size, industry, job title, region, star rating, and review text. You can also separate positive vs. negative reviews and track how sentiment evolves over time. This allows marketing and customer success teams to act quickly on feedback and highlight strengths in sales and marketing collateral.
Absolutely. The G2 Connector provides access to competitor benchmarks and category-level insights. You can compare your product’s ratings, number of reviews, and satisfaction scores against competitors in the same category. You can also track your position in G2 grids and momentum reports. This visibility helps product and marketing teams measure competitive performance and identify areas where improvements can strengthen market positioning.
Yes. With the G2 Connector, you can report on G2 Buyer Intent data (if enabled on your account). You can monitor which companies are researching your product, how many visits you are receiving, and which competitors are also being viewed. This provides actionable sales intelligence that can be integrated into your CRM or lead management systems, giving sales teams a competitive advantage.
Dataslayer’s G2 Connector allows you to analyze review and traffic data by geography (country, region, city) and reviewer demographics such as company size, industry, and job function. This helps you understand who is engaging with your profile and whether your reviews reflect your ideal customer profile.
The G2 Connector integrates seamlessly with all Dataslayer destinations. You can export reviews and intent data into Google Sheets or Excel for quick reporting, build dashboards in Power BI to track reputation trends, or send G2 data into BigQuery, Snowflake, Amazon Redshift, or Amazon S3 for large-scale analysis. Developers can also use the API Query Manager to automate workflows and merge G2 data with CRM, ads, or analytics sources.
Like all Dataslayer connectors, the G2 Connector is included in every subscription plan. Pricing is based only on usage: the number of API calls or rows processed in your reporting destination, and the number of accounts connected. There are no additional fees, so you can easily combine G2 data with advertising, analytics, or CRM platforms without extra cost.
Dataslayer provides detailed setup guides, FAQs, and tutorials in the Knowledge Base to help you connect your G2 account, extract review and buyer intent data, and build dashboards. If you need additional assistance, our team is available via live chat and email to help troubleshoot, configure automation, and design advanced reporting strategies. This ensures you can maximize the value of your G2 Connector and turn customer feedback into a competitive advantage.
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